Sony BRAVIA 5 98 inch Class Mini LED 4K HDR Google TV (2025)

Item # SNK98XR50 (Part # K98XR50)
Brand new, USA Warranty
Call For Availability

and choose One-Day Shipping at checkout.
Item Description:
  • UHD 4K 3840 x 2160 Mini-LED Panel
  • Dolby Vision, HDR10 & HLG Compatible
  • Google TV OS
  • XR Motion Clarity Technology
  • Exclusive PS5 Gaming Features
  • More Options:

    Step up to Mini LED brightness and contrast, and the big screen experience you’ve always dreamed of. A crystal-clear picture, upscaled with AI technology, and sizes ranging up to a massive 98 inches, will make movie nights unforgettable. Unique gaming features and support for HDMI 2.1 unlock the full potential of your favorite games.

    KEY FEATURES:

    Crystal clear pictures. With AI technology.
    Rediscover detail. XR Clear Image intelligently upscales your favorites to near-4K, adjusting processing based on the original content’s quality. This ensures natural textures and details shine through, while dynamic frame analysis and zone division minimize noise.

    Over a billion vivid, real-world colors
    See the world’s colors with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail.

    Even fast-moving action stays smooth, bright and clear
    Forget about blur. XR Motion Clarity analyzes movement across several frames and precisely synchronizes the backlight with on-screen motion so you see clear, bright images, however fast the action.

    Unmatched realism with XR Processor™ and AI technology
    Powered for precision. Our XR Processor features an AI scene recognition system that now detects and analyzes with even greater accuracy, optimizing the picture for deeper realism. With improved detection, every scene is finely tuned for a more lifelike viewing experience.

    From the studio to your screen
    Dive into cinema-like visuals at home. Our home entertainment picture quality expertise helps us faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.

    Watch Netflix in studio quality, automatically optimized
    See Netflix in a whole new light. Our Netflix Adaptive Calibrated Mode, designed by Sony and Netflix, brings studio-quality mastering home with brightness automatically adjusted to your ambient room conditions.

    Sony and Prime Video bring the movie theater experience to your home
    See movies, shows, and even live sports the way the filmmakers and broadcasters intended. With Prime Video Calibrated Mode, picture settings are auto calibrated to what you’re watching including live sports for studio-quality Prime Video at home.

    Immersive movie experience
    Experience truly unforgettable movies at home. Our TV supports the rigorous standards of IMAX® Enhanced, DTS:X®, Dolby Vision® and Dolby Atmos® for an unbelievably atmospheric and immersive viewing experience.

    IMAX Enhanced® sound with DTS:X
    You can enjoy a truly cinematic experience with select Disney+ titles on BRAVIA and BRAVIA Theater, powered by IMAX® Enhanced technology.

    Cinematic sound—hear it all
    Sit back and feel the sound transform your space. With two powerful side-mounted speakers reproducing clear sound from the screen, everyone is drawn into a movie night they won't forget.

    Theater-like sound, perfectly matching pictures
    Hear sound from exactly the right place. Not from beneath the screen but seemingly straight from the screen itself. With Acoustic Multi-Audio™, what you see and what you hear are perfectly matched.

    Uniquely shaped for clearer sound and deeper bass
    Clarity is crucial. Unlike conventional TV speakers where sound waves can become blurred, our X-Balanced Speaker™ with its uniquely shaped diaphragm reduces distortion for improved sound resolution.

    Crystal clear voice. With AI technology.
    No more muffled voices. Our Voice Zoom 3™ recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with our home theater products too.

    Intelligent processing upscales ordinary stereo sound to extraordinary 3D surround.
    Be immersed. Our 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. Moreover, Dolby Atmos® and DTS:X® support provides unforgettable spatial sound.

    With BRAVIA Theater, home becomes cinema
    Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theater brings the emotion and excitement of the movie theater, home, an unmatched audio-visual experience.

    Sound precisely matches what's on screen
    Sound is calibrated as one integrated speaker system. Acoustic Center Sync enables our home theater equipment to use BRAVIA as a center speaker so that sound comes from the screen rather than just the soundbar.

    Sony | BRAVIA Connect app
    Control BRAVIA and BRAVIA Theater from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.

    Control your BRAVIA Theater effortlessly
    Easily control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu.

    HDMI connection. Easier for everyone.
    Never again have trouble connecting your soundbar and TV via HDMI. Tactile dots on the ARC/ACS terminal makes linking up easier for everyone.

    Single view, simultaneous sound
    Our TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately. Using Sony’s headphone, you can smoothly switch Bluetooth® connection from other devices.

    Harmonic Presence. Blends in naturally.
    Everything in harmony. Our new TV designs grace your living space with shapes, materials, colors and surface treatments that blend beautifully with interior décor, walls and home theater products.16

    One Slate. Sleek simplicity from everywhere.
    Totally unified. Our One Slate concept fuses screen and bezel into a single slate, minimizing distractions and maximizing your experience.

    Flush Surface. Drawing you in.
    Form and function, beautifully combined. Our unique Flush Surface design gives the TV a clean, contemporary look. This is beauty that doesn’t get in the way of your viewing.

    Perfectly integrates TV and soundbar, almost no stand visible
    Cleverly concealed. Our Underlay Stand is a thin, flat steel plate designed with a metallic hairline finish. Stack BRAVIA Theater on top of the stand and it virtually disappears.

    2-way stand—adaptable and versatile
    Suits your space. Our 2-way stand gives you the choice of a compact inside position for smaller shelves or a soundbar-friendly setup—no need to compromise on style.

    Everything you stream. All on one screen
    Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.

    Over 10,000 apps and games, straight to your TV
    Turn on and tune in, all at once. With dedicated buttons for your go-to apps, you can skip the TV warm-up and dive right into the action.

    Sony | BRAVIA Connect app
    Control BRAVIA and BRAVIA Theater from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen menu.

    Google Cast
    Stream from your device. Easily cast movies, shows, photos, and more from your phone or tablet, right to your TV.

    Compatible with Apple AirPlay 2
    Stream effortlessly to your TV from your iPhone, iPad or Mac. Watch movies from apps or Safari. Share photos with friends in the room.

    Do more on your TV with your voice with Google Assistant
    Your TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Press the Google Assistant button on the remote to get started.

    Connect with your Alexa
    Your Alexa enabled devices for seamless hands-free control of BRAVIA. With Alexa, you can power up your TV, change channels, control volume and more.

    More intuitive. Modern interface.
    Finding your way around just got easier. We’ve redesigned our user interface for smoother operation so you can effortlessly check inputs and view settings.

    Best seat. Anywhere. Anytime.
    Wherever you are, everything’s perfect. Detecting your position, BRAVIA Cam™ adjusts brightness, sound balance and volume so your experience is optimized to where you’re sitting.

    Proximity Alert
    Keep your kids a step back. Proximity Alert allows you to set a recommended viewing distance for your child and alerts them if they get too close to the TV.

    A handy way to control your TV
    As easy as a flick of the fingers. Gesture Control enables you to change channels, adjust volume and more using simple gestures, no remote required.

    Camera covered, privacy protected
    One swipe protects your privacy. Simply use the switch on top of BRAVIA Cam to close the camera cover. Attaching and detaching BRAVIA Cam is so easy

    Video calling on a bigger screen
    Catch up with friends and family on a bigger screen when you pair your TV with BRAVIA Cam

    TV for the whole family
    With kids profiles, kids get their very own Google TV experience — a space that’s just for them, with their own apps and entertainment. Kids can pick from a selection of playful avatars and themes, and parents can restrict what streaming services are shown, limit watching time, and set a bedtime.

    Stay tuned. Stay calm.
    See everything in a more comfortable light for peace of mind. Calm picture setting is a picture quality mode that lowers brightness and uses softer colors and contrast.

    This Kit Includes: